Holly stocks wearing a white motorcycle helmet and sunglasses sits on a motorcycle in a sunny desert setting. She is wearing a patterned wild venom bikini set, with a black jacket draped off her shoulder. Holly Stocks wearing in a snake-print bikini set and cowboy boots while posing on a black motorcycle in a dusty outdoor setting with warm sunlight.
MERBABES KNOW BEST

ALWAYS IN SEASON FAVORITES

SHOP OUR MOST-LOVED STYLES

BEST SELLERS
Salty Mermaid model in a bright pink bikini and pink sunglasses holds a heart-shaped float by the water for the Pink for a Purpose swimwear collection. Salty Mermaid model in a bright pink bikini holds a translucent heart-shaped float by the water, featuring the Pink for a Purpose collection.
EVERY ORDER SUPPORTS CANCER RESEARCH

PINK FOR A PURPOSE

100% OF SALES GOES TO MOFFIT CANCER CENTER
SHOP PINK
A styled flat-lay of various branded salty mermaid mystery accessory box on a textured concrete surface with dappled sunlight. The collection includes a large mint green insulated travel mug with a pink scrunchie, a black sock with colorful graphics, a wooden stamp, a bamboo box, and other matching accessories. A curated gift box filled with branded Salty Mermaids products, including a tumbler with a palm tree pattern, scrunchies, a beaded bracelet, a small blue item, and pink accessories, arranged in a cardboard box.
A LITTLE MYSTERY. A LOT OF FUN.

$35 ACCESSORY 

MYSTERY BOX

4–5 SURPRISE ITEMS VALUED UP TO $120

CLAIM YOUR BOX
BIKINI TOPS BIKINI BOTTOMS ONE-PIECES COVER-UPS

NEW ARRIVALS

Shop the latest Salty Mermaid arrivals, including swimwear, apparel, resortwear, and accessories.

⚡ New Arrival
Front view of Salty Mermaid two-tone performance hat with a cream crown, raised white rubber lettering and forest green brim.
Angled view of Salty Mermaid cream and forest green waterproof hat with raised white lettering and a circular mermaid side patch.
Classic Two-Tone Performance Hat | Cream/ Green
⚡ New Arrival
Salty Mermaid’s Mae underwire bikini top in Opaline Tide blue velvet, featuring molded cups, wide straps and a supportive balconette shape.
Back view of model wearing a Salty mermaid matching light blue bikini, featuring a tie-front halter top and matching bottoms.
Underwire Bikini Top - Mae | Opaline Tide
⚡ New Arrival
Angled view of Salty Mermaid black waterproof golf hat with white mermaid logo, nautical rope trim, and perforated sides.
Side view of Salty Mermaid black golf hat showing teardrop perforations, white brand lettering, and nautical rope above the brim.
Signature Performance Rope Hat | Black
⚡ New Arrival
Back view of model wearing the Salty Mermaid Red Banded Underwire Bikini Top and matching V-Kini Bottom, featuring shimmer logo banding on the straps and hips.
Front close-up of the Salty Mermaid Red Banded V-Kini Bottom, featuring a high-leg fit and shimmer logo waistband.
Semi-Cheeky Bikini Bottom - Banded V-Kini | Cherry Bomb / Rose Gold
⚡ New Arrival
Front of Salty Mermaid snapback hat in brown, olive, tan and cream tree-branch camo with raised white SALTY embroidery.
Salty Mermaid camo hat with brown, olive, tan and cream woodland branches, showing the side panels and curved brim.
Fall Woodland Camo Snapback Hat
⚡ New Arrival
Danette X Salty Mermaid Daisy bikini top featuring colorful paisley print bikini top with lavender ring details, posing in front of beige curtains.
Model wearing a Salty Mermaid Sugar Swirl paisley triangle bikini top with matching cheeky bottoms beside a sunlit window.
Triangle Bikini Top - Daisy | Sugar Swirl
⚡ New Arrival
Salty Mermaid Dark Woodland camo snapback hat at a front angle, with a cream embroidered front panel and leafy camo brim and sides on white.
Front view of the Salty Mermaid Dark Woodland camo snapback hat with raised SALTY MERMAID SWIMWEAR embroidery on a cream panel and a camo brim.
Dark Woodland Camo Snapback Hat
⚡ New Arrival
Model lounging poolside in the Salty Mermaid Evergreen Banded bikini, featuring an emerald green underwire top, matching bottoms, and shimmer logo banding.
Back view of model wearing the Salty Mermaid Evergreen Banded bikini with shimmer branded straps and matching logo banded bottoms beside a resort pool.
Banded Underwire Bikini Top | Evergreen / Rose Gold
⚡ New Arrival
Model poses beachside in Salty Mermaid’s Tiffany triangle top and Joey side-tie bikini bottom in the pastel Sugar Swirl floral paisley print.
Close-up back view of Salty Mermaid’s Sugar Swirl triangle bikini top, showing adjustable neck and back ties with yellow beaded tassels.
Triangle Bikini Top - Tiffany | Sugar Swirl
⚡ New Arrival
Model wearing the Salty Mermaid Cherry Bomb Banded Obsession One Piece, featuring sculpted cups, rose gold logo banding, and a high-leg fit.
Back view of model in the Salty Mermaid Red Banded Obsession One Piece, featuring a low-back silhouette, cheeky coverage, and signature shimmer logo banding.
Banded Underwire One-Piece - Obsession | Cherry Bomb / Rose Gold
⚡ New Arrival
Model Danette wearing a light lavender floral one-piece bodysuit with a sweetheart neckline and corset-style bust, seated on a dark blue tufted bench in a softly lit indoor setting from the Salty Mermaid x Danette Lavender Kiss print collection
Back view of the Salty Mermaid Lavender Kiss one piece swimsuit featuring light lavender floral print, photographed in a brightly lit indoor room with a sofa and yellow side table in the background.
Underwire One-Piece Swimsuit - Dolly | Lavender Kiss
⚡ New Arrival
Model wearing the black Salty Mermaid Banded underwire bikini top with gold logo straps and oversized sunglasses.
Rear view of a model wearing the black Salty Mermaid Banded underwire bikini top with gold logo straps and sunglasses.
Banded Underwire Bikini Top | My Private Jet Black / Rose Gold
⚡ New Arrival
Island Bloom bombshell one-piece—plunging floral cutout suit with side-tie ruching, Salty Mermaid swimwear
Side view women’s one-piece swimsuit—tropical floral Island Bloom cutout one-piece, Salty Mermaid
Bombshell Two-Piece Swimsuit | Island Bloom
⚡ New Arrival
Danette modeling the lavender kiss side tie bikini set featuring a white floral print on a purple base string bikini in an outdoor poolside setting, holding a green cocktail under a pink and white fringe umbrella.
Back view of Salty Mermaid’s Joey side-tie bikini bottom in Lavender Kiss, featuring a purple floral print, cheeky coverage and yellow beaded tassels.
Side-Tie Cheeky Bikini Bottom - Joey | Lavender Kiss
⚡ New Arrival
Front view of Salty Mermaid’s Joey side-tie bikini bottom in the colorful Sugar Swirl floral paisley print with a high-cut silhouette.
Back view of Salty Mermaid’s Sugar Swirl cheeky bikini bottom with adjustable side ties and a colorful pastel paisley pattern.
Side-Tie Semi-Cheeky Bikini Bottom - Joey | Sugar Swirl
⚡ New Arrival
Model wearing the Salty Mermaid Stacey Front Knot Monokini in red by the pool, featuring a front knot, cutout silhouette, high-leg fit, and resort-ready styling.
Back view of model seated in the Salty Mermaid Stacey Front Knot Monokini in red, featuring a low-back design, cheeky coverage, and shimmer logo side banding.
Front Knot Monokini Banded One-Piece - Stacey | Cherry Bomb / Rose Gold
⚡ New Arrival
Model wearing the black Salty Mermaid Obsession Banded one-piece swimsuit with gold logo banding and sunglasses poolside.
Rear view of a model wearing the black Salty Mermaid Obsession Banded one-piece swimsuit with gold logo banding by a pool.
Banded Underwire One-Piece - Obsession | My Private Jet Black / Rose Gold
⚡ New Arrival
Model standing on the beach in the Salty Mermaid Evergreen Banded Obsession One Piece, featuring sculpted cups and rose gold logo banding.
Side and back view of model wearing the Salty Mermaid Evergreen Banded Obsession One Piece with a removable halter strap and high-leg fit.
Banded Underwire One-Piece - Obsession | Evergreen / Rose Gold
⚡ New Arrival
A woman modeling a light blue velvet string bikini stands against a matching light blue paneled door, holding the door handle with one hand and holding a section of her hair with the other.
Women’s Opaline Tide triangle bikini with cheeky side-tie bottoms by Salty Mermaid
Triangle Bikini Top - Tiffany | Opaline Tide
⚡ New Arrival
Danette models the Mara underwire one-piece swimsuit in Opaline Tide blue velvet from the Danette x Salty Mermaid collection
danette modeling the opaline tide blue velvet one piece swimsuit in part of the salty mermaid x danette swimwear collection
Underwire One-Piece Swimsuit - Mara | Opaline Tide
⚡ New Arrival
Model wearing Salty Mermaid men’s black 5-inch swim trunks with Evergreen accents while sitting poolside.
Salty Mermaid men’s black 5-inch swim trunks with Evergreen drawstring and logo embroidery styled by the pool.
Men’s 5” Inseam Swim Trunks | Solid Black
⚡ New Arrival
Close-up of Salty Mermaid’s Tiffany triangle bikini top in Lavender Kiss, featuring textured lilac fabric, delicate florals and yellow trim.
Danette modeling the lavender kiss side tie bikini set featuring a white floral print on a purple base string bikini in an outdoor poolside setting, holding a green cocktail under a pink and white fringe umbrella.
Triangle Bikini Top - Tiffany | Lavender Kiss
Close-up of the Opaline Tide blue side-tie sarong cover-up layered over a matching bikini bottom and styled with a woven beach clutch

SHOP WOMEN'S SWIM

BIKINIS, ONE-PIECES, COVER-UPS & MORE
men's matching beachwear sets by salty mermaid. Saltwater petals matching set featuring abstract wave print with hues of blue and white.

SHOP HIS & HERS

MATCHING PRINT SWIMWEAR
Man wearing a 70s inspired hawaiian floral matching swim trunks and shirt set by salty mermaid hot tropic collection

SHOP MEN'S SWIM

TRUNKS, MATCHING SETS, & MORE
Front view of Salty Mermaid two-tone performance hat with a cream crown, raised white rubber lettering and forest green brim.

NEW ARRIVALS

OUR LATEST DROPS
Model lounging poolside in the Salty Mermaid Evergreen Banded bikini, featuring an emerald green underwire top, matching bottoms, and shimmer logo banding.

BEST SELLERS

MERBABE FAVORITES
Model wearing the Salty Mermaid Red Banded Underwire Bikini Top, featuring supportive cups, shimmer logo straps, and matching banded bikini bottoms by the pool.

BANDED

OUR SIGNATURE COLLECTION
Angled view of Salty Mermaid black waterproof golf hat with white mermaid logo, nautical rope trim, and perforated sides.

APPAREL & ACCESSORIES

LOUNGEWEAR, HEADWEAR, JEWELRY & MORE

MAKING WAVES & HEADLINE NEWS

“Sustainable swimwear label Salty Mermaid has already made its presence known at Miami Swim Week 2026”

— MAXIM
VIEW ALL
courant
Miss USA
NEW YORK STYLE GUIDE
MIAMI LIVING
BYRDIE

“Sustainable swimwear label Salty Mermaid has already made its presence known at Miami Swim Week 2026”

– MAXIM
VIEW ALL
Six women modeling different color banded bikini sets with gold trim, posed together on and around a curved swimming pool in a bright white outdoor setting. group shot of models wearing different color solid color swimsuits and bikinis in front of a lifeguard stand for salty mermaid's beachside cocktail collection 2026
SPEND MORE, SAVE MORE.

SPEND $175, GET $25 OFF

SWIMWEAR | APPAREL | ACCESSORIES
SHOP NOW
A woman reclining on a cushioned outdoor lounge chair wearing a light gray zip-up hoodie and matching sweatpants with teal embroidered text and logo. The setting includes a wooden deck and a woven chair, with foliage in the background. A person viewed from behind wearing a light heather gray hoodie and matching sweatpants, with a large pink and teal graphic on the back reading 'Anti Social dog Club' and 'Sally's Mermaid'. The setting is an outdoor patio with blurred greenery in the background
A SALTY TAKE ON COMFORT

MATCHING LOUNGE SETS

BUILD YOUR OWN SET

SHOP NOW
A woman wearing black sunglasses and a black graphic t-shirt with 'MERMAID MAFIA' printed in white dripping letters, sitting in the open trunk of a vehicle outdoors. A woman wearing a black graphic t-shirt with 'MERMAID MAFIA' printed in white dripping text, sitting in the back of a vintage car.
A DARKER SIDE OF SALTY

SIRENS LOUNGEWEAR

LIMITED RESTOCK
SHOP NOW
MODELS WEARING SOLID BIKIN AND ONE-PIECE SWIMSUIT Salty Mermaid Sand Castle bandeau bikini top with gold ring detail styled with matching bottom from the Under The Sea Collection
ANYTHING BUT BORING.

SOLID SWIMWEAR

MADE TO STAND OUT.

SHOP NOW
Couple wearing matching Salty Mermaid Neon Drift nautical inspired swimwear while walking along the beach at sunset. Couple wearing matching Salty Mermaid Neon Drift nautical inspired swimwear while walking along the beach at sunset.
OUR BEST-SELLING PRINT

NEON DRIFT COLLECTION

RESTOCKED & SELLING FAST
SHOP NOW
a mermaid inspired statue at the bottom of the ocean with coral growing on and around it. a mermaid inspired statue at the bottom of the ocean with coral growing on and around it.
SUPPORT CORAL REEFS WITH EVERY PURCHASE

OCEAN CONSERVATION COLLECTION

SWIMWEAR, APPAREL & ACCESSORIES CHOSEN TO GIVE BACK
LEARN MORE

BEST SELLING CATEGORIES

All Swimwear Best-Sellers Matching Couples Sets Apparel  Triangle Tops Cheeky Bottoms Sporty & Supportive One-Pieces
Merbabes Wanted Merbabes Wanted
BECOME A BRAND AMBASSADOR

MERBABES WANTED

LEARN MORE

#SaltyMermaidSwim

Shop & Follow our Instagram to stay up to date on our new designer bathing suits.
@saltymermaidswim

Reviews

Here at Salty Mermaid, we don’t just make luxury swimwear, we create beloved pieces that will be sure to turn heads for years to come. Read our thousands of 5-Star reviews from other Merbabes and see firsthand how the right swimsuit can bring confidence to your next sun-soaked adventure.

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STYLE BLOG | PRESS | AS SEEN ON FEATURES

STYLE, STORIES, & SPOTLIGHT

READ THE BLOG

CALLING ALL MERBABES!

Salty Mermaid is luxury swimwear with a playful soul. Designed for the fearless and the free-spirited, our swimwear, resortwear, and apparel combine bold personality, elevated style, and confidence-boosting fits. From small-batch collections and limited releases to exclusive drops, we create distinctive styles that feel special—because Salty Mermaid was never designed to be everywhere. We believe what you wear should do more than look good; it should help you feel powerful, playful, and completely yourself.

Discover women’s swimwear, from Brazilian bikinis and supportive swim tops to high-hip bottoms and statement-making one-piece swimsuits. Complete your vacation look with elevated beach cover-ups and resortwear, or explore men’s swimwear, including comfortable swim trunks and coordinating button-down shirts designed for the beach, pool, and beyond.

At the heart of Salty Mermaid is our signature Banded swimwear—the wide-banded, supportive, sport-inspired collection that helped put us on the map. These recognizable silhouettes blend secure, confidence-boosting support with an elevated athletic edge and the bold, playful attitude that defines Salty Mermaid.

As a premier destination for His & Hers matching swimwear, Salty Mermaid makes it easy for couples to create unforgettable looks together. Many of our signature prints, patterns, and colors extend across women’s bikinis, men’s swim trunks, coordinating button-downs, and cover-ups. Whether you match completely or connect through a shared print or color, each look celebrates connection without sacrificing individual style.

Welcome to luxury swimwear that’s woman-owned, sustainably made, and designed to inspire confidence. Explore everything Salty—we can’t wait to welcome you as a Merbabe.