We dove deep into our treasure chest to spotlight the tops that give bigger seashells the lift, love, and luxury they deserve. Think bold silhouettes, secure bands, flattering necklines, and just the right amount of mermaid mischief. Whether you’re riding waves, soaking in the sun, or striking a pose in the shore break - these tops were made to match your magic!

The ocean isn’t quiet…and neither are we.

Salty Mermaid was born for the ones who chase the sun, live by the moon, and refuse to blend in with the tide. But behind the shimmer and the salt, there’s a deeper current: one that’s rewriting what it means to wear your values and your swimsuit, boldly.

In the article “Brands and Retailers Supporting Breast Cancer Awareness Month 2025 With Special Collections, Charity and More Initiatives”, the author outlines how a growing number of retailers and fashion labels are launching limited-edition Pink Ribbon collections, pledging percentage-of-sales donations, and forming partnerships with major cancer-support organisations throughout the month of October. Among the featured efforts: multi-brand campaigns like the “Sisterhood of Strength” by the Breast Cancer Research Foundation, capsule ranges with philanthropic proceeds, and “post-surgery” product lines aimed at supporting women affected by breast cancer.

Notably, Salty Mermaid—the sustainable, Florida-based swimwear brand known for its empowering, body-positive designs—continues to expand its impact through philanthropic collaborations and media-featured initiatives that align with women’s wellness and empowerment. Already highlighted in multiple magazine features, fashion articles, and swimwear trend reports, Salty Mermaid’s growing presence underscores how brands can use their visibility to inspire awareness and drive positive change within the fashion community.

The piece, published by PR Newswire, also underscores the value of media coverage—showcasing how brands like Salty Mermaid leverage press placements, magazine features, and charitable partnerships to boost recognition while supporting meaningful causes.

When it comes to bikini shopping, it’s not just about chasing the latest trends - it’s about discovering a swimsuit that makes you feel radiant, confident, and effortlessly chic. The right bikini should celebrate your body, not hide it. Whether you're curvy, athletic, petite, or pear-shaped, there’s a style out there designed to flatter your figure and amplify your natural beauty. Let’s dive into your ultimate guide for finding a bikini that fits like it was made just for you.

Dive into swimwear that’s rewriting the rules! This year, beachwear is getting a technicolor shake-up as the mix n match trend rises like a high tide of creativity. Forget the cookie-cutter two-piece sets - this year it's all about clashing (on purpose), coordinating (without copying), and curating looks that reflect you. Think bold prints crashing into classic solids, electric hues harmonizing in unexpected ways, and couples’ style done with a wink not a uniform.

That perfect bikini you splurged on? It deserves more than one season in the sun. Whether you’re lounging poolside or chasing waves at the beach, giving your swimwear a little TLC can dramatically extend its life. From smart washing routines to clever storage hacks, here’s your go-to guide for keeping bikinis looking brand new, no matter how many beach days are on your calendar.

Sunshine on your skin, salt in your hair, and waves whispering your name - when the beach calls, your bikini should answer back with a resounding “yasss, queen!” Whether you're the daring type who lives for tan lines (or lack thereof) or the beach babe who likes a little more mystery with her mermaid vibes, Salty Mermaid has your perfect match.

Because when it comes to swimwear, one size (or style) definitely doesn’t fit all.

Call it what you want - couples core, twin flame fashion, or just two people who seriously slay in swimwear but his and hers matching swim looks are having a major moment. And honestly? We're here for it.

Gone are the days of one-size-fits-none novelty trunks. Today’s matching sets are bold, elevated, and tailored for couples who travel well and dress better. Whether you're jetting off for a tropical honeymoon, planning a couple's staycation, or just want your beach pics to go viral - matching swimwear is the new power move in summer vacation fashion.

Tropical breezes, golden sunsets, and the scent of sunscreen in the air - it must be vacation season! And nothing says “I’m living my best salty life” quite like a bold, blooming bikini. Whether you’re hopping a plane to the islands or road tripping to the coast, we’re breaking down how to style floral bikinis for every sun-soaked moment of your trip.

Because let’s be real: when your suitcase is packed with color, confidence, and a few genius outfit tricks - the only thing left to do is sip something with a tiny umbrella.