PARAISO Miami Swim Week Returns to Miami Beach May 28–31 With New RISE Platform and SIHOF Honors
PARAISO Miami Swim Week Returns to Miami Beach May 28–31 With New RISE Platform and SIHOF Honors
The four-day Miami Beach event returns with runway shows, emerging designers, hotel takeovers, and citywide activations shaping the future of swim and resort wear.
PARAISO Miami Swim Week enters an exciting new chapter this May 28 – 31 as it celebrates its 22nd edition, further solidifying its place as the leading global platform dedicated exclusively to swim and resort wear. For more than two decades, PARAISO has helped shape the international swimwear conversation, bringing together visionary designers, influential tastemakers, global buyers, and top-tier media for a vibrant, citywide celebration in Miami Beach.
At the center of it all is the expansive PARAISO tent stretching across Collins Park – just steps from the ocean, where the week truly comes to life. Signature runway shows take place in a high-energy setting that captures the spirit of Miami Beach. Consumers and industry insiders alike have the opportunity to connect directly with brands, explore new collections, engage in curated activations and more in an open, immersive environment. The tent serves as both the heartbeat of the week and a hub where fashion and culture naturally come together.
The May 2026 lineup reflects PARAISO’s commitment to presenting both globally recognized names and rising innovators within the swim and resort market. Designers confirmed to date include MONDAY, FAE, Oséree, Melissa Odabash, SHAN, Kulani Kinisx SOJOS Eyewear, LainSnow, Oceanus, Luli Fama, Oh Polly, VOGUE Mexico, Spotlight Collective and more. Additional brands and programming will be revealed leading up to the week.
Along with the support of the Miami Beach Visitor and Convention Authority, this season PARAISO Miami Swim Week’s official partners include Delano Miami Beach, Kevin Murphy, NY Makeup Academy, Google Fiber, MINI USA, LaCroix Water, Maker’s Mark, SOJOS Eyewear, Australian Gold, On The Rocks, Hampton Water, FUNKSHION,The Plymouth South Beach, and Tony’s Chocolonely, and Rumor, the official RSVP and invitation platform powering guest experience and event access throughout the week, among others.
Making its highly anticipated return, the newly reimagined Delano Miami Beach will serve as a premier hub for exclusive programming throughout the week including Mimi Kakushi and Gigi Rigolatto. Beloved by notables, creatives and cultural pioneers, Delano was and remains a magnet for the “it” crowd and for those who know timeless style. The iconic property will host the Ellen Von Unwerth photography exhibit and Von Faith swim capsule presentation, a Sinesia Karol industry dinner and fashion show, as well as a series of private, curated events.
Auxiliary events throughout the week will include industry-focused private events by Peixoto and Sinesia Karol, a signature bikini-body ready fitness class hosted by Allegra Paris and Carve Designs, a unique water ballerina performance by Aqualillies for Montce at the Ritz-Carlton, South Beach, along with a runway show and event by White Fox, as well as standout moments by Dippin’ Daisys, CUPSHE, a community-driven pop-up hosted by Rielli at Plymouth Hotel’s Seasons Café from May 26 – 29 (9 AM – 4 PM), featuring exclusive Rielli-branded beverages and an opportunity to shop the latest collection. and a unique on-the-go experience by Agua Bendita as they launch their ‘Heatwave Truck’ in collaboration with the Nader Sisters on Saturday, May 30 celebrating the start of summer featuring complimentary bikinis and curated surprises for attendees from 11am to 5pm.
Closing the week is a new era of partying with Heatwave: The Sauna Rave™ – bringing together DAYBREAKER with sneak peek into Sauna Collection by Natasha Tonic at The Standard Spa’s sauna for the hottest night of Swim Week – celebrating conscious swim and sauna wear designed for elevated wellness with more heat, less toxins. The Official Swim Week Closing Party will be hosted by Von Dutch at Mary Lou’s, bringing together Swim Week talent, tastemakers, and nightlife culture for a high-energy finale celebration.
As part of this year’s experience, PARAISO Miami Swim Week partners with MINI USA to introduce a branded fleet of vehicles seamlessly integrated throughout the event, offering transportation, visibility, and a dynamic extension of the PARAISO footprint across Miami Beach. The fleet will feature custom wraps showcasing signature prints from Oséree, Oceanus, and Kulani Kinis, bringing a bold, fashion-forward element to the streets of Miami.
New this season, PARAISO introduces a standout production concept for up-and-coming brands: ‘RISE’ at Kimpton Surfcomber Hotel. The Art Deco-style setting merges architectural heritage with contemporary energy, offering a uniquely immersive Swim Week environment. The runway will be constructed directly over the hotel’s historic pool, showcasing a lineup of emerging swimwear brands. The evening will unfold with immersive DJ sets and the vibrant ambiance that defines Miami.
Confirmed RISE designers include: Lascana, SIGAL, LA.AVANA, Salty Mermaid, Belle D’Amour, Vampire Surf Club, Dianna Yacht Club, Huneys, Aura Maris, Atelier Palacios, Nohre, AvidLove and Planet Fashion with all haircare products sponsored by Moncho Moreno and all makeup products sponsored by Ere Perez.
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